.mkl-case {
	--mkl-case-bg: #d8b0f8;
	--mkl-case-bg-soft: #ead4fb;
	--mkl-case-panel: rgba(255, 255, 255, 0.42);
	--mkl-case-ink: #231971;
	--mkl-case-text: #2a2742;
	--mkl-case-accent: #631080;
	color: var(--mkl-case-text);
}

/* Neutralize Creatium core img rules (intrinsic width / max-width only) */
body.mkl-page--decoflora-biz .creatium-page-body .mkl-case img.mkl-case__hero-img {
	display: block !important;
	width: 100% !important;
	max-width: 100% !important;
	min-width: 0 !important;
	height: 100% !important;
	min-height: 360px !important;
	margin: 0 !important;
	float: none !important;
	object-fit: cover !important;
	object-position: right center !important;
}

body.mkl-page--decoflora-biz .creatium-page-body .mkl-case .mkl-case__regions-visual img,
body.mkl-page--decoflora-biz .creatium-page-body .mkl-case .mkl-case__factors-visual img,
body.mkl-page--decoflora-biz .creatium-page-body .mkl-case img.mkl-case__media--wide {
	display: block !important;
	width: 100% !important;
	max-width: 100% !important;
	min-width: 0 !important;
	height: auto !important;
	margin: 0 !important;
	float: none !important;
}

body.mkl-page--decoflora-biz .creatium-page-body .mkl-case .mkl-case__goals-visual img,
body.mkl-page--decoflora-biz .creatium-page-body .mkl-case .mkl-case__serm-visual img,
body.mkl-page--decoflora-biz .creatium-page-body .mkl-case img.mkl-case__media--analytics {
	display: block !important;
	width: 100% !important;
	max-width: 100% !important;
	height: auto !important;
	margin: 0 !important;
	float: none !important;
}

.mkl-case img {
	max-width: 100%;
	height: auto;
}

.mkl-case__hero-wrap {
	background: var(--mkl-case-bg-soft);
}

.mkl-case__hero {
	display: grid;
	grid-template-columns: minmax(300px, 1fr) minmax(320px, 1fr);
	min-height: 360px;
	align-items: stretch;
	overflow: hidden;
	background: transparent;
}

.mkl-case__hero-visual {
	position: relative;
	min-height: 360px;
	height: 100%;
	background: #c9b4df;
	overflow: hidden;
}

.mkl-case__hero-img {
	display: block;
	width: 100%;
	height: 100%;
	min-height: 360px;
	object-fit: cover;
	object-position: right center;
}

.mkl-case__hero-panel {
	display: flex;
	align-items: center;
	padding: 40px 48px;
	background: var(--mkl-case-bg-soft);
}

.mkl-case__hero-title {
	margin: 0 0 16px;
	font-family: "TTNorms Bold", "TTNorms Medium", Arial, sans-serif;
	font-size: clamp(28px, 3.4vw, 42px);
	line-height: 1.12;
	color: var(--mkl-case-ink);
}

.mkl-case__hero-lead {
	margin: 0;
	max-width: 520px;
	font-family: "TTNorms Regular", Arial, sans-serif;
	font-size: clamp(15px, 1.6vw, 18px);
	line-height: 1.55;
	color: var(--mkl-case-text);
}

.mkl-case__block {
	padding: 48px 0;
}

.mkl-case__block--lavender {
	background: var(--mkl-case-bg);
}

.mkl-case__block--goals,
.mkl-case__block--analytics,
.mkl-case__block--chart,
.mkl-case__block--cta {
	background: #fff;
}

.mkl-case__block--regions,
.mkl-case__block--factors {
	padding-top: 48px;
	background: var(--mkl-case-bg);
}

.mkl-case__tag {
	display: inline-flex;
	align-items: center;
	gap: 8px;
	margin-bottom: 14px;
	padding: 6px 12px;
	border-radius: 8px;
	background: rgba(255, 255, 255, 0.55);
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 11px;
	letter-spacing: 0.08em;
	text-transform: uppercase;
	color: var(--mkl-case-accent);
}

.mkl-case__tag-icon {
	flex-shrink: 0;
}

.mkl-case__title {
	margin: 0 0 16px;
	font-family: "TTNorms Bold", "TTNorms Medium", Arial, sans-serif;
	font-size: clamp(24px, 2.8vw, 34px);
	line-height: 1.15;
	color: var(--mkl-case-ink);
}

.mkl-case__title--center,
.mkl-case__lead--center {
	text-align: center;
}

.mkl-case__intro,
.mkl-case__text,
.mkl-case__lead {
	font-family: "TTNorms Regular", Arial, sans-serif;
	font-size: 15px;
	line-height: 1.6;
}

.mkl-case__intro {
	margin: 0 0 24px;
	max-width: 900px;
}

.mkl-case__text {
	margin: 0 0 12px;
}

.mkl-case__lead {
	margin: 0 auto 28px;
	max-width: 640px;
	color: rgba(42, 39, 66, 0.82);
}

.mkl-case__split {
	display: grid;
	grid-template-columns: minmax(0, 1.2fr) minmax(260px, 0.8fr);
	gap: 24px;
	align-items: start;
}

.mkl-case__card {
	padding: 22px 22px 20px;
	border-radius: 16px;
	background: var(--mkl-case-panel);
	border: 1px solid rgba(35, 25, 113, 0.1);
	box-shadow: 0 10px 30px rgba(35, 25, 113, 0.06);
}

.mkl-case__card-title {
	margin: 0 0 14px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 13px;
	letter-spacing: 0.06em;
	text-transform: uppercase;
	color: var(--mkl-case-accent);
}

.mkl-case__meta {
	margin: 0;
	padding: 0;
	list-style: none;
}

.mkl-case__meta li {
	display: grid;
	grid-template-columns: 88px 1fr;
	gap: 10px;
	padding: 10px 0;
	border-bottom: 1px solid rgba(35, 25, 113, 0.08);
	font-size: 14px;
}

.mkl-case__meta li:last-child {
	border-bottom: 0;
}

.mkl-case__meta span {
	color: rgba(42, 39, 66, 0.62);
	font-size: 12px;
	text-transform: uppercase;
	letter-spacing: 0.04em;
}

.mkl-case__meta a {
	color: var(--mkl-case-ink);
	text-decoration: none;
}

.mkl-case__meta a:hover {
	color: var(--mkl-case-accent);
}

.mkl-case__goals-grid {
	display: grid;
	grid-template-columns: minmax(0, 1.05fr) minmax(280px, 0.95fr);
	gap: 28px;
	align-items: center;
}

.mkl-case__steps {
	margin: 0;
	padding: 0;
	list-style: none;
	counter-reset: case-step;
}

.mkl-case__steps li {
	counter-increment: case-step;
	display: grid;
	grid-template-columns: 52px minmax(0, 1fr);
	grid-template-rows: auto auto;
	gap: 6px 14px;
	align-items: start;
	margin-bottom: 14px;
	padding: 16px 18px;
	border-radius: 14px;
	background: rgba(216, 176, 248, 0.22);
	border: 1px solid rgba(99, 16, 128, 0.1);
}

.mkl-case__steps li::before {
	content: counter(case-step);
	grid-column: 1;
	grid-row: 1 / span 2;
	display: flex;
	align-items: center;
	justify-content: center;
	width: 52px;
	height: 52px;
	border-radius: 12px;
	background: rgba(255, 255, 255, 0.7);
	font-family: "TTNorms Bold", Arial, sans-serif;
	font-size: 22px;
	color: var(--mkl-case-ink);
}

.mkl-case__steps strong {
	grid-column: 2;
	grid-row: 1;
	display: block;
	margin-bottom: 0;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 16px;
	color: var(--mkl-case-ink);
}

.mkl-case__steps p {
	grid-column: 2;
	grid-row: 2;
	margin: 0;
	font-size: 14px;
	line-height: 1.55;
}

.mkl-case__goals-visual {
	border-radius: 16px;
	overflow: hidden;
}

.mkl-case__goals-visual img,
.mkl-case__serm-visual img {
	width: 100%;
	display: block;
}

.mkl-case__serm-visual {
	max-width: 420px;
	margin-left: auto;
	border-radius: 16px;
	overflow: hidden;
}

.mkl-case__media {
	display: block;
	border-radius: 16px;
	box-shadow: 0 12px 36px rgba(35, 25, 113, 0.1);
}

.mkl-case__media--wide {
	width: 100%;
	max-width: 100%;
	border-radius: 16px 16px 0 0;
	box-shadow: none;
}

.mkl-case__cards {
	display: grid;
	gap: 16px;
}

.mkl-case__cards--4 {
	grid-template-columns: repeat(2, minmax(0, 1fr));
}

.mkl-case__feature {
	padding: 20px 20px 18px;
	border-radius: 16px;
	background: var(--mkl-case-panel);
	border: 1px solid rgba(35, 25, 113, 0.08);
}

.mkl-case__feature-icon {
	display: inline-flex;
	align-items: center;
	justify-content: center;
	width: 44px;
	height: 44px;
	margin-bottom: 12px;
	border-radius: 50%;
	background: #6b4fd9;
	color: #fff;
	box-shadow: 0 4px 12px rgba(35, 25, 113, 0.15);
}

.mkl-case__feature-icon svg {
	display: block;
}

.mkl-case__feature h3 {
	margin: 0 0 8px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 16px;
	color: var(--mkl-case-ink);
}

.mkl-case__feature p {
	margin: 0;
	font-size: 14px;
	line-height: 1.55;
}

.mkl-case__regions-visual,
.mkl-case__factors-visual {
	width: 100%;
	overflow: hidden;
	line-height: 0;
	border-radius: 16px 16px 0 0;
}

.mkl-case__regions-visual img,
.mkl-case__factors-visual img {
	width: 100%;
	max-width: 100%;
	height: auto;
	display: block;
}

.mkl-case__regions-panel,
.mkl-case__factors-panel {
	margin-top: 0;
	position: relative;
	z-index: 1;
	padding: 28px 0 0;
	border-radius: 0;
	background: transparent;
}

.mkl-case__numbered {
	display: grid;
	grid-template-columns: repeat(2, minmax(0, 1fr));
	gap: 18px 24px;
}

.mkl-case__numbered article {
	padding-top: 10px;
	border-top: 2px solid rgba(35, 25, 113, 0.18);
}

.mkl-case__num {
	display: block;
	margin-bottom: 8px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 12px;
	letter-spacing: 0.08em;
	color: rgba(42, 39, 66, 0.55);
}

.mkl-case__numbered h3 {
	margin: 0 0 8px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 16px;
	color: var(--mkl-case-ink);
}

.mkl-case__numbered p {
	margin: 0;
	font-size: 14px;
	line-height: 1.55;
}

.mkl-case__serm-grid {
	display: grid;
	grid-template-columns: minmax(0, 1fr) minmax(280px, 0.9fr);
	gap: 24px;
	align-items: center;
	margin-bottom: 22px;
}

.mkl-case__platforms {
	display: grid;
	grid-template-columns: repeat(2, minmax(0, 1fr));
	gap: 16px;
}

.mkl-case__platform {
	padding: 20px 20px 18px 24px;
	border-radius: 14px;
	background: rgba(255, 255, 255, 0.45);
	border-left: 4px solid var(--mkl-case-accent);
}

.mkl-case__platform--google {
	border-left-color: #6451e7;
}

.mkl-case__platform h3 {
	margin: 0 0 10px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 16px;
	color: var(--mkl-case-ink);
}

.mkl-case__platform p {
	margin: 0;
	font-size: 14px;
	line-height: 1.55;
}

.mkl-case__analytics-head {
	display: flex;
	flex-direction: column;
	gap: 10px;
	margin-bottom: 20px;
}

.mkl-case__analytics-kicker {
	margin: 0;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 12px;
	letter-spacing: 0.08em;
	text-transform: uppercase;
	color: var(--mkl-case-accent);
}

.mkl-case__analytics-head .mkl-case__text {
	margin: 0;
}

.mkl-case__figure {
	margin: 0;
}

.mkl-case__media--analytics {
	width: 100%;
	max-width: 100%;
	border-radius: 12px;
	border: 1px solid rgba(99, 16, 128, 0.12);
}

.mkl-case__caption {
	margin-top: 10px;
	font-size: 13px;
	color: rgba(42, 39, 66, 0.7);
	text-align: center;
}

.mkl-case__stats {
	display: grid;
	grid-template-columns: repeat(4, minmax(0, 1fr));
	gap: 16px;
}

.mkl-case__stat {
	padding: 18px 16px 16px;
	border-radius: 14px;
	background: rgba(255, 255, 255, 0.42);
	border: 1px solid rgba(35, 25, 113, 0.08);
}

.mkl-case__stat-value {
	display: block;
	margin-bottom: 4px;
	font-family: "TTNorms Bold", Arial, sans-serif;
	font-size: clamp(28px, 3vw, 38px);
	line-height: 1;
	color: var(--mkl-case-ink);
}

.mkl-case__stat-label {
	display: block;
	margin-bottom: 10px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 14px;
	color: var(--mkl-case-ink);
}

.mkl-case__stat p {
	margin: 0;
	font-size: 13px;
	line-height: 1.5;
}

.mkl-case__chart {
	margin: 8px 0 18px;
	padding: 18px 12px 8px;
	border-radius: 16px;
	background: rgba(216, 176, 248, 0.18);
	border: 1px solid rgba(99, 16, 128, 0.1);
}

.mkl-case__chart-svg {
	display: block;
	width: 100%;
	max-width: 760px;
	margin: 0 auto;
	height: auto;
}

.mkl-case__chart-axis {
	stroke: #231971;
	stroke-width: 2;
}

.mkl-case__chart-grid {
	stroke: rgba(35, 25, 113, 0.12);
	stroke-width: 1;
}

.mkl-case__chart-line {
	fill: none;
	stroke: #6451e7;
	stroke-width: 4;
	stroke-linecap: round;
	stroke-linejoin: round;
}

.mkl-case__chart-dots circle {
	fill: #6451e7;
	stroke: #fff;
	stroke-width: 2;
}

.mkl-case__chart-label {
	font-family: "TTNorms Regular", "TTNorms Medium", Arial, Helvetica, sans-serif;
	font-size: 12px;
	fill: #2a2742;
	text-anchor: middle;
}

.mkl-case__chart-note {
	max-width: 900px;
}

.mkl-case__factors {
	margin: 0;
	padding: 0;
	list-style: none;
}

.mkl-case__factors li {
	display: grid;
	grid-template-columns: 64px minmax(0, 1fr);
	gap: 16px;
	align-items: start;
	padding: 14px 0;
	border-bottom: 1px solid rgba(35, 25, 113, 0.1);
}

.mkl-case__factors li:last-child {
	border-bottom: 0;
}

.mkl-case__factor-icon {
	position: relative;
	display: inline-flex;
	align-items: center;
	justify-content: center;
	width: 64px;
	min-height: 64px;
	padding: 12px 0 20px;
	color: var(--mkl-case-ink);
	background: rgba(255, 255, 255, 0.38);
	clip-path: polygon(0 0, 100% 0, 100% 78%, 50% 100%, 0 78%);
	box-shadow: none;
}

.mkl-case__factor-icon::after {
	display: none;
}

.mkl-case__factor-body strong {
	display: block;
	margin-bottom: 6px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 16px;
	color: var(--mkl-case-ink);
}

.mkl-case__factor-body span {
	display: block;
	font-size: 14px;
	line-height: 1.55;
}

.mkl-case__conclusion {
	display: grid;
	grid-template-columns: minmax(0, 1.1fr) minmax(280px, 0.9fr);
	gap: 22px;
	align-items: start;
}

.mkl-case__quote {
	margin: 20px 0 0;
	padding: 0 0 0 18px;
	border-left: 4px solid var(--mkl-case-ink);
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 16px;
	line-height: 1.55;
	color: var(--mkl-case-ink);
}

.mkl-case__conclusion-cards {
	display: grid;
	gap: 12px;
}

.mkl-case__mini-card {
	padding: 16px 18px;
	border-radius: 14px;
	background: rgba(255, 255, 255, 0.48);
	border: 1px solid rgba(35, 25, 113, 0.08);
}

.mkl-case__mini-card h3 {
	margin: 0 0 8px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 15px;
	color: var(--mkl-case-ink);
}

.mkl-case__mini-card p {
	margin: 0;
	font-size: 14px;
	line-height: 1.55;
}

.mkl-case__benefits {
	display: grid;
	grid-template-columns: repeat(3, minmax(0, 1fr));
	gap: 14px;
	margin-bottom: 28px;
}

.mkl-case__benefits article {
	padding: 18px 16px;
	border-radius: 14px;
	background: rgba(216, 176, 248, 0.2);
	border: 1px solid rgba(99, 16, 128, 0.1);
	text-align: center;
}

.mkl-case__benefit-icon {
	display: inline-flex;
	align-items: center;
	justify-content: center;
	width: 44px;
	height: 44px;
	margin: 0 auto 12px;
	border-radius: 50%;
	background: #6b4fd9;
	color: #fff;
	box-shadow: 0 4px 12px rgba(35, 25, 113, 0.15);
}

.mkl-case__benefit-icon svg,
.mkl-case__benefit-icon img {
	display: block;
}

.mkl-case__benefits h3 {
	margin: 0 0 8px;
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 15px;
	color: var(--mkl-case-ink);
}

.mkl-case__benefits p {
	margin: 0;
	font-size: 13px;
	line-height: 1.5;
}

.mkl-case__cta-row {
	display: flex;
	flex-wrap: wrap;
	justify-content: center;
	gap: 12px;
}

.mkl-case__cta {
	display: inline-flex;
	align-items: center;
	justify-content: center;
	min-height: 48px;
	padding: 12px 22px;
	border: 0;
	border-radius: 999px;
	background: linear-gradient(135deg, #a51bd6 0%, #631080 55%, #6451e7 100%);
	font-family: "TTNorms Medium", Arial, sans-serif;
	font-size: 13px;
	letter-spacing: 0.05em;
	text-transform: uppercase;
	color: #fff;
	text-decoration: none;
	cursor: pointer;
	box-shadow: 0 8px 22px rgba(99, 16, 128, 0.24);
}

.mkl-case__cta--ghost {
	background: transparent;
	color: var(--mkl-case-accent);
	border: 1px solid rgba(99, 16, 128, 0.28);
	box-shadow: none;
}

.mkl-case__cta--ghost:hover {
	background: rgba(216, 176, 248, 0.2);
}

@media screen and (max-width: 1024px) {
	.mkl-case__hero {
		grid-template-columns: 1fr;
	}

	.mkl-case__hero-visual {
		min-height: 220px;
	}

	.mkl-case__hero-img {
		width: 100%;
		max-width: 100%;
		min-height: 220px;
		object-position: center;
	}

	.mkl-case__hero-panel {
		padding: 28px 24px 32px;
	}

	.mkl-case__split,
	.mkl-case__goals-grid,
	.mkl-case__serm-grid,
	.mkl-case__conclusion,
	.mkl-case__stats,
	.mkl-case__platforms,
	.mkl-case__numbered,
	.mkl-case__cards--4,
	.mkl-case__benefits {
		grid-template-columns: 1fr;
	}

	.mkl-case__analytics-head {
		gap: 8px;
	}

	.mkl-case__regions-panel,
	.mkl-case__factors-panel {
		margin-top: 0;
		border-radius: 0;
		padding-left: 0;
		padding-right: 0;
	}

	.mkl-case__factors li {
		grid-template-columns: 52px minmax(0, 1fr);
	}

	.mkl-case__serm-visual {
		max-width: none;
		margin-left: 0;
	}
}

@media screen and (max-width: 640px) {
	.mkl-case__block {
		padding: 36px 0;
	}

	.mkl-case__steps li {
		grid-template-columns: 40px minmax(0, 1fr);
		gap: 6px 12px;
	}

	.mkl-case__steps li::before {
		width: 40px;
		height: 40px;
		font-size: 18px;
	}
}